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Build Your Own Solution Powered by SellerSonar API and Webhooks
Plug directly into Amazon intelligence. Get real-time data, automate alerts, and build custom solutions — all with SellerSonar’s powerful API and Webhooks.
Why Use SellerSonar API?
Empower your stack with real-time data, automated insights, and seamless integrations
Instantly get notified on listing hijacks, Buy Box changes, negative reviews, and more.
Track ASINs for changes in price, availability, titles, images, and content.
Fetch review trends, ratings, and keyword rankings for competitive analysis.
Connect SellerSonar API directly to your internal ecosystem—be it a CRM, BI dashboard, or custom-built solution.
Built for Developers
Simple. Scalable. Secure.
- RESTful API with clear JSON responses
- Secure token-based authentication
- Full developer documentation
- Rate limits designed for scale
How It Works?
1. Sign up for the Enterprise Plan
Unlock full access to SellerSonar API with advanced usage limits and priority support — check out the full list of features available on the Enterprise plan.
2. Find Your Personal API Token
Go to your account profile to copy your secure token. You’ll need it to authenticate and send requests to the API.
3. Choose Your Endpoints
Select the endpoints you need to access listings, alerts, competitors data, Share of Voice feature, keyword rankings, and more — all through a single API.
4. Start Receiving Structured Data in Real Time
Receive real-time data in clean, structured JSON format—ready to plug into your tools, dashboards, or custom workflows.
Real-Time Webhooks
No polling. No delays. Just instant updates.
- Syncing alerts with CRMs, Slack, or BI dashboards
- Triggering automated actions via Zapier, Make, or custom integrations
- Feeding your internal tools with instant Amazon insights
How It Works:
Create Your Endpoint
Set up a listener URL on your server (e.g. https://yourapp.com/webhook).
Add It in SellerSonar
In your account settings, paste your webhook URL — SellerSonar will start sending POST requests automatically.
Receive JSON Alerts Instantly
Each webhook event includes structured data about what changed — like ASIN, event type, timestamp, and affected values.
Automate & Analyze
Use these events to update dashboards, notify teams, or trigger API requests for detailed insights.
Plans & Pricing
All plans support 23 Amazon marketplaces
Pro
$19.98/mo
ASINs
Keywords
Alerts
37 (Basic)
Total alerts — excluding Review and Buy Box Lost/Won alerts.
Keywords Tracker
Data Export
Competitors Basic
Buy Box Tracker
Reviews Tracker
Share of Voice
SellerSonar API
Premium
$39.98/mo
ASINs
Keywords
Alerts
55 (Full)
Total alerts — includes every alert type, covering all Review alerts and Buy Box Lost/Won alerts.
Keywords Tracker
Data Export
Competitors Basic
Buy Box Tracker
Reviews Tracker
Share of Voice
SellerSonar API
Business
$74.98/mo
ASINs
Keywords
Alerts
55 (Full)
Total alerts — includes every alert type, covering all Review alerts and Buy Box Lost/Won alerts.
Keywords Tracker
Data Export
AI Competitors Tracker
Buy Box Tracker
Reviews Tracker
Share of Voice
SellerSonar API
Enterprise
∞
ASINs
∞
Keywords
∞
Alerts
55 (Full)
Total alerts — includes every alert type, covering all Review alerts and Buy Box Lost/Won alerts.
Keywords Tracker
Data Export
AI Competitors Tracker
Buy Box Tracker
Reviews Tracker
Share of Voice
SellerSonar API
FAQs
What can I pull with the SellerSonar API?
You can access a wide range of Amazon data — including product listings, reviews, Buy Box status, alerts (e.g. hijacks), keyword rankings, Share of Voice, and other performance metrics. For a complete list, please visit our Developer Documentation.
Can I get keyword data by ASIN?
Yes. You can pull keyword rankings and positions for specific ASINs to monitor SEO performance and visibility shifts.
How do I authenticate?
Each API request must include your unique API key via a secure token in the request header. You can find the token in your SellerSonar profile page.
What are the rate limits? What if I exceed my plan limits?
API access is available exclusively with the Enterprise plan. You choose the number of requests you need - and we’ll tailor the best offer to match your business volume and technical requirements. No rigid tiers - just exactly what fits your needs.
Do you support Webhooks?
Yes — SellerSonar Webhooks let you receive instant alerts (Buy Box shifts, review drops, hijacker detection, etc.) without polling the API. Simply add your endpoint in your account settings and start receiving event payloads in JSON format.