As the number of Amazon sellers continues to rise, it’s no surprise that price wars have become commonplace. Sellers are not only competing to offer the best products, but they are also fiercely vying for the lowest cost.

Both sellers and shoppers have discovered the value of using a tracker to keep tabs on AMZ prices. It’s crucial for sellers to monitor pricing and make necessary adjustments to stay competitive.

So, what exactly is a pricing tracker? It’s a handy tool that keeps a close eye on an item’s price history. By utilizing the service, you gain a competitive edge and stay in control.

Ready to learn more? Discover how pricing comparison can help you outpace the competition and ensure a steady stream of sales. Keep reading for all the essential details!

What Are Amazon Price Trackers?

The price tracker on Amazon is a specialized tool designed to monitor and analyze the fluctuating prices of products listed on the platform. They allow sellers to track Amazon’s price history of specific items or categories over time, gaining valuable insights into pricing patterns and market dynamics. These trackers compile data from multiple sources, providing users with comprehensive information that can be used to make informed decisions about pricing strategies.

How do Amazon price trackers work?

Amazon price track tools utilize sophisticated algorithms and data scraping techniques to collect pricing information from various sources, including Amazon’s own platform. They monitor product listings, track changes, and store historical data, enabling sellers to visualize pricing trends and patterns. Some trackers even offer additional features such as competitor analysis, alerts, and historical charts, allowing sellers to delve deeper into the intricacies of the market.

How to Track Prices on Amazon?

For Amazon sellers, staying competitive and maximizing profits requires a keen understanding of pricing dynamics on the platform. Here’s a comprehensive guide on how to effectively track prices on Amazon:

  • Amazon’s Price Tracker:

As an Amazon seller, it’s crucial to monitor your own product listings as well as those of your competitors. AMZ provides a Seller Central dashboard where you can check the prices of your products and sales reports. Keep a close eye on pricing trends to adjust your prices accordingly and stay competitive in the marketplace.

  • Use AMZ Seller Tools:

Leverage third-party seller tools like SellerSonar or Keepa Amazon price tracker that offer advanced features for tracking prices, analyzing competitor data, and optimizing your pricing strategy. You can set up automated price alerts to notify you when competitors adjust their prices, allowing you to respond promptly.

  • Track Competitor Pricing:

Monitor the prices of your competitors’ products, analyze their pricing strategies and adjust your own prices accordingly to stay competitive while maximizing profitability.

  • Monitor Buy Box Prices:

The Buy Box is a critical factor in driving sales on Amazon. Keep a close watch on the prices of products that occupy the Buy Box for your listings. If your competitors consistently undercut your prices and win the Buy Box, consider adjusting your pricing strategy or improving other aspects of your product listing to regain visibility.

  • Track Seasonal Trends and Promotions:

Be aware of seasonal trends and promotional events on Amazon, such as Prime Day or holiday sales. Prices for certain products may fluctuate significantly during these periods, presenting both opportunities and challenges for sellers. Adjust your pricing strategy accordingly to capitalize on increased demand and competition.

  • Optimize Pricing Strategy:

Use the data gathered from price tracking tools to optimize your pricing strategy continuously. Experiment with different pricing strategies, such as dynamic pricing or bundling, to find the most effective approach for your products. Regularly review and adjust your prices based on market trends and competitor actions.

Why should you use Amazon price trackers?

Using Amazon price tracker apps offers several compelling reasons for sellers to incorporate into their selling strategy. Here are key reasons why you should use the service:

  • Stay competitive: Trackers provide valuable insights into market dynamics and competitor pricing strategies. By monitoring and analyzing pricing trends, sellers can make informed decisions about their pricing, ensuring they stay competitive within their product category. It helps prevent the risk of underpricing or overpricing products, ultimately attracting more customers and increasing sales.
  • Optimize profitability: Amazon price tracker extensions or apps enable sellers to identify profitable opportunities and maximize their profit margins. By tracking pricing fluctuations and historical data, sellers can strategically adjust their prices to capture the optimal balance between competitiveness and profitability. They can spot trends, capitalize on underpriced products or emerging market niches, and make data-driven decisions to drive revenue growth.
  • Time promotions and sales: By monitoring trends and setting alerts, sellers can identify the best moments to offer discounts, run flash sales, or implement targeted pricing strategies. It allows them to engage customers quickly, increase conversion rates, and generate higher sales volumes.
  • Save time and effort: Manual tracking of costs across numerous products and competitors on AMZ can be time-consuming and labor-intensive. Trackers automate the process, allowing sellers to access real-time pricing data, historical trends, and competitor analysis in a streamlined manner. It saves time and effort, allowing sellers to focus on other crucial aspects of their business, such as product sourcing, marketing, and customer engagement.

Introducing SellerSonar: Amazon Price Tracking Alerts

SellerSonar is a comprehensive service that helps sellers like you monitor and optimize product Amazon listings effectively. The software tracks product pages 24/7 and sends real-time alerts on any critical changes. With such automation, you can protect your sales, on the one hand, and focus on scaling your business while our service does all the job for you, on the other.

Sellersonar dashboard

Key features of SellerSonar

Now, let’s dive into SellerSonar’s price tracking features in more detail. SellerSonar’s tool ongoingly analyzes pricing history charts and monitors the changes in your competitors’ pricing 24/7. 

As soon as the product price changes, you get an instant Amazon price drop alert via email.

Thus, you can offer the best options for your customers and avoid BSR drops. 

In the settings of this alert, you can choose to follow not only your seller ID but also your competitors. This feature is particularly valuable for Amazon retail arbitrage, as it enables you to track pricing fluctuations among different sellers. The notification will clearly indicate which seller changed the pricing of the product, providing valuable insights for strategic decision-making and competitive analysis.

Sellers Price Changed

In addition to tracking price changes, our Buy Box tracker is also an essential tool for Amazon retail arbitrage. With this feature, you can monitor who consistently wins the buy box for a particular product and at what price. This information helps understand market dynamics, identify competitors’ pricing strategies, and optimize your own pricing to maximize sales potential.

BuyBox Tracker

  1. Buy Box Alerts. 

SellerSonar’s Buy Box Tracker offers up-to-date information on the Buy Box status, ensuring that sellers can promptly react to any changes and adjust their strategies accordingly. 

You will get instant notifications when you either win or miss out on the Buy Box. The best part – you can add not just your store but your competitors as well to stay one step ahead!

  1. Buy Box Analytics

With our Buy Box analytics feature, you can easily monitor who has been winning the Buy Box and at what prices, either over the past day or a specified period like the last 10 days. This valuable information allows sellers to adapt their pricing and strategy in response to market dynamics, ensuring they remain competitive and maximize their sales potential on Amazon.

  1. Buy Box Charts 

Finally, SellerSonar platform offers a user-friendly visual chart that provides a comprehensive comparison of top-performing sellers. With this feature, you can easily see who wins the Buy Box throughout the day and the frequency of their Buy Box wins represented as a percentage. This visually intuitive tool allows you to quickly identify key competitors and assess their performance.

And that’s not all. With real-time listing alerts, competitor research, keyword rank tracker, and much more, our service equips sellers with the necessary insights and tools to increase their chances of winning the highly coveted Buy Box.

With SellerSonar, you can:

  • Get immediate Amazon price drop alerts;
  • Track an unlimited number of ASINs for price fluctuations;
  • Offer the best pricing to your customers;
  • Adjust your pricing strategy to boost sales and avoid BSR drops;
  • Set the right pricing to win a Buy Box.

Benefits of using SellerSonar for Amazon price tracking

So, what sets SellerSonar apart, and why should you make it your go-to Amazon price check tool?

  • Effortless price tracking 

Manual tracking can be a real-time sink. That’s why our solution automates the process, providing you with ongoing Amazon price change alerts as soon as they happen.

  • Outsmart сompeting sellers

Savvy competitors might deliberately drop prices. With instant Amazon pricing notifications, you can respond swiftly and offer buyers even better deals.

  • Get the full market picture

For a competitive edge, it’s vital to stay in the know about pricing shifts on Amazon. Aligning your prices with customer expectations is key to boosting sales.

  • Winning the Buy Box

Securing the Buy Box means winning over buyers. Consistently attractive pricing is crucial. SellerSonar helps you set the right cost for continued Buy Box success.

  • Immediate action for immediate Impact

When you receive an Amazon price alert, it’s best to act promptly. Even the slightest change can influence your product’s visibility and a buyer’s decision. With SellerSonar, you’re always one step ahead.

Ready to try? Don’t miss out on SellerSonar’s free 29-day trial. Register now to unlock advanced Amazon price tracking capabilities and gain a competitive edge in the marketplace!

Choosing the Right Price Tracker: Key Considerations

Selecting the right price tracker is crucial for sellers aiming to navigate the competitive landscape of e-commerce effectively. With numerous options available, it’s essential to consider specific factors that align with your business needs and goals. In this paragraph, we will explore the key considerations to keep in mind when choosing a pricing tracker, ensuring you make an informed decision that enhances your selling strategy.

Factors to consider when choosing a price tracker

  1. Features and functionality

Evaluate the features and functionality offered by different price trackers. Consider aspects such as real-time tracking, historical data analysis, competitor monitoring, alerts, and additional analytics. Determine which features are most relevant to your business and will provide the necessary insights to make informed pricing decisions.

  1. User interface and ease of use

Consider the user interface and overall usability of the tool. Look for an intuitive platform that is easy to navigate and understand. A user-friendly interface will save you time and effort, allowing you to focus on analyzing data rather than wrestling with complex software.

  1. Pricing and scalability

Evaluate the pricing structure of the Amazon price checker and ensure it aligns with your budget and business size. Consider whether the tracker offers flexible plans that can accommodate your future growth. Additionally, check if there are any hidden costs or limitations that may affect your long-term usage.

  1. Customer support and training

Assess the level of customer support and training provided by the pricing tracker provider. Look for companies that offer responsive customer service and resources, such as tutorials or documentation, to help you maximize the value of the tracker. Reliable support can address any issues or concerns that may arise during your usage.

Maximizing Your Savings with Amazon Price Trackers

Amazon’s lowest price trackers are valuable tools for maximizing your savings and making smart purchasing decisions. Now, let’s discover some tips on how to use Amazon pricing trackers effectively, helping you find the best deals and save money while shopping.

Tips for using Amazon price trackers effectively

Amazon trackers are valuable tools for maximizing your savings and making smart purchasing decisions. In this article, we will provide tips on how to use Amazon price history trackers effectively, helping you find the best deals and save money while shopping.

  • Set alerts for price drops

One of the key strategies for using Amazon trackers effectively is to set alerts for price drops. By configuring notifications, you will be notified when the cost of a product you’re interested in decreases. It allows you to take advantage of discounts and make purchases at the optimal time, ensuring maximum savings.

  • Compare Amazon prices across different marketplaces 

To ensure you get the best possible price, utilize trackers to compare prices across different marketplaces. Thus, you can identify if the same product is available at a lower price elsewhere, enabling you to make informed decisions and save money.

  • Create custom filters for targeted results

Make use of the custom filtering options available in trackers. Create filters based on specific criteria such as pricing range, brand, or seller ratings. By applying custom filters, you can narrow down your search results and focus on products that meet your requirements. It saves time and helps you find the best deals more efficiently.


In the fast-paced world of Amazon, knowing the right prices is super important for sellers and buyers. That’s where product price trackers come in. They’re like helpful companions that keep an eye on prices and trends. For sellers, this info is gold—it helps them make smart choices about how much to charge for their stuff. Plus, using such tools saves a bunch of time. Just make sure to pick one that fits your needs. With the right tracker, you’ll not just keep up but thrive in online selling.

Why not give SellerSonar a spin? With its user-friendly interface and robust features, it’s a valuable companion for both seasoned sellers and newcomers. 

Take advantage of the demo to experience firsthand how SellerSonar can revolutionize your pricing strategies.Happy tracking!

How does an Amazon price tracker work?

How does an Amazon price tracker work?
What is the best Amazon price tracker?

What is the best Amazon price tracker?
How to use an Amazon price tracker?

How to use an Amazon price tracker?
What types of products are best suited for price tracking on Amazon?

What types of products are best suited for price tracking on Amazon?